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Four Seasons Hotel Hong Kong Appoints Golin Hong Kong to Lead Communications on the Hotel's Transformation Relaunch in 2021

Four Seasons Hotel Hong Kong Appoints Golin Hong Kong to Lead Communications on the Hotel's Transformation Relaunch in 2021
Four Seasons Hotel Hong Kong

Four Seasons Hotel Hong Kong has appointed Interpublic Group (NYSE: IPG) agency Golin, to lead all communications activities in 2021 focusing on the transformation of the hotel, including renovated guest rooms and the launch of a new bar and lobby café, all of which will be unveiled in phases this year. 

As the hotel’s first major transformation since its inception in 2005, Golin Hong Kong will be providing strategic consultancy on media and influencer outreach for local and regional media in Hong Kong, while GolinMagic in mainland China will be supporting on digital and social media. 

Bill Taylor, Regional Vice President and General Manager of Four Seasons Hotel Hong Kong, comments, "Our new partnership with Golin is particularly exciting, as it marks the beginning of a new journey. Here at Four Seasons Hotel Hong Kong, we pride ourselves in setting the hospitality benchmark and creating new standards within the industry. We are excited to share the news of our transformation, and look forward to working closely with the Golin team who offers a wealth of knowledge of the industry and market." 

Carol Yeung, Vice President at Golin Hong Kong, says, "Our team is tremendously excited to support Four Seasons Hotel Hong Kong as they transform their already extraordinary property. The hotel is such an iconic landmark to the city, and we look forward to strengthening and amplifying its vision further with our expertise in the luxury hospitality, F&B and lifestyle sectors." Four Seasons Hotel Hong Kong marks the latest client to join Golin Hong Kong’s growing luxury hospitality clientele.

Chinaallover.com

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